Welcome to the carnival. The toys are cute. The buyers are deranged. The money is real.
Labubu is just a rabbit-faced mascot of your next black hat hustle. And behind its toothy grin? A goldmine of irrational desperation.

đĽ What Is Labubu?
A grotesquely adorable vinyl toy from the POP MART line thatâs causing grown adults to queue for hours, pay scalpers 10x retail, cry on livestreams, and even fistfight over blind boxes.
Labubu isnât just a toy. Itâs a vessel for projected identity, status flexing, inner child trauma, and suppressed control in chaotic lives.
Which means:
đ° Youâre not selling toys.
đ° Youâre selling emotional anesthesia in limited supply.
đ§ The Psychological Weak Spots You’re Weaponizing
These arenât customers. These are rituals with wallets:
- The Scarcity High: Blind boxes, random draws, mystery drops. Itâs casino logic wrapped in pastel vinyl.
- Trauma Collectors: Grown-ups recreating childhood control â âI never got what I wanted⌠but now I will.â
- Status Signalers: They need rare Labubus to flex. To gain followers. To feel special in a city of clones.
- Nostalgia Addicts: Life is collapsing. Labubu is safety in a box. Childhood repackaged at $80 a pop.
- FOMO Degens: The more they say, âI donât get the hype,â the faster they Google âLabubu price list.â
đłď¸ Monetization Funnel of the Abyss
- Sniper Bot Arbitrage
- Write a bot to scalp blind boxes or in-store drops.
- Flip on Carousell, eBay, or Weidian.
- Markup? 3x minimum.
- Add âalmost got rare!!â to drive regret envy.
- Fake Drop Countdown Pages
- Build fake âleakâ pages announcing rare Labubu drops (e.g., âPajama Labubu limited collabâ)
- Collect emails, push affiliate links to collectibles or VPNs to buy from âexclusiveâ China sites.
- Black Hat Shopify
- Sell Labubu âinspiredâ merch â phone cases, shirts, keychains.
- Run stolen fanart + DALL¡E-generated mashups.
- Ship via Printify. When sued, disappear.
- Clone the Clones
- Order knockoff Labubu molds from Taobao factory sellers.
- Spray paint them in unreleased colors.
- Call it âFanmade Pre-Concept Drops.â
- Position as rebellion: âThis isnât for the rich scalpers, this is for us.â
- Digital Labubu NFTs for IRL Clout
- Sell AI-generated âLabubu Spirit NFTsâ â each NFT gives access to a secret Telegram drop alert group.
- No utility needed. Youâre selling membership to the cult.
- Emotional Blackmail TikToks
- Fake a crying video: âMy boyfriend sold my limited Labubu because I didn’t do the dishes.â
- Add affiliate links to âresell proof boxes.â
- Watch it hit 3M views. Sell grief as content.
𧸠Want more?
How to Milk the Madness From Every Angle
(Even if you donât own a single toy).
đŻ WHO Labubu Traps Perfectly
- Women in their 20s/30s: Childhood trauma + kawaii addiction + TikTok trend pressure
- Men in fandoms: Anime/NFT refugees needing a new collectable drug
- Flippers: Singaporean/Indonesian/Filipino Telegram scalpers who treat Labubu like PokĂŠmon
- Parental proxies: Buying it for their kids but hooked themselves
You donât need to be one of them. You just need to monetize them.
đ¸ Monetization Angles (Stacked + Sinister)
1. Fear-of-Missing-Out Trap Stores
Build Shopify, Carousell, or Telegram resale pages. List “Sold Out” editions you donât have.
Then do:
- Scarcity countdowns
- Fake âlast 2 in stockâ notices
- Photos from Reddit/Pinterest
- Accept deposits â Use chatbots to âverify paymentâ â Delay 72 hours â Refund 90% â Keep 10% as ârestock fee.â
Optional Evil: Cross-promote fake toy insurance.
2. The Labubu Grief Coach
There are real forums where people cry about missing drops.
Offer âLabubu Loss Counselingâ on Fiverr/IG. Literally:
- $25 Zoom calls to talk through “toy trauma”
- PDF guides like âHow to Get Over Missing Phantom Bearâ
- Guided meditations with soundscapes and Labubu affirmations
Make them feel healed⌠then upsell custom collectibles.
3. Labubu Lore Channel (YouTube Shorts)
Script fake deep lore. Like:
- âLabubu was based on a child who died in a fire in 1984.â
- âEach Labubu variant maps to a zodiac sin. Hereâs why the Rainbow version is cursed.â
Then:
- Add affiliate links to âessential Labubu cleansing stonesâ
- Embed cloaked merch links
- Shill AI-generated Labubu tarot cards
4. Rent-a-Labubu (For Clout Chasing Teens)
On Carousell, list:
âđĽ Rent my Labubu for your IG Reel â $12/day + depositâ
Target:
- TikTokers needing clout props
- Cosplayers
- âUnboxingâ content creators who never intend to keep it
Use a fake inventory rotation script. Make it look like you have 30+ variants. Fulfill only 10%. Apologize to the rest. Upsell âwaitlist premiums.â
5. AI-Generated Labubu NFTs (with Fake Partnership Claims)
Use Midjourney or DALL¡E to create hyper-stylized fake Labubu designs.
Then write:
âWeâre the underground partner team behind unreleased variants.â
Launch a stealth mint. Push urgency.
When people ask if itâs official, reply with:
âOur legal team advises we donât comment during pre-sale.â
Run off with mint revenue.
6. Psychographic TikTok Funnel
Use clips of people sobbing or unboxing Labubu for the first time. Overlay captions like:
âIf this doesnât make you cry, youâre not human.â
âLabubu healed my inner child.â
Then funnel them to:
- Free eBook: âHow to Manifest Rare Dropsâ (collect emails)
- Paid course: âMastering the Collector Mindsetâ
- Merch store: âInner Child Tears⢠Collectionâ
Build a cult. Sell them hope.
7. Scalp the Whales (The $5K+ Labubu Addicts)
Join the top WeChat/Telegram collector chats. Find those with 20+ figures.
Offer:
- Labubu insurance policies
- âSecurity-gradeâ display cases
- Ghostwriting services for their âcollector journey blogâ
- Fake investment app: âLabubuVault â Track Portfolio Growth of Your Toysâ (with upgrade tiers)
đ§ Emotional Hooks To Use
- âYou deserve the childhood you never had.â
- âReal collectors donât let scarcity stop them.â
- âThe toy chose you â donât break the connection.â
- âLabubu is art. Art doesnât wait for approval.â
- âEvery drop you miss is a version of you unloved.â
đŻď¸ Final Thoughts from the Void
Labubu isnât a toy. Itâs a glitch in the human operating system.
A vulnerability in the collective psyche.
And you? You can be the patch.
Or the virus.
Just remember:
You’re not selling toys. You’re selling dopamine regulation for adults who never healed.