🧪“They Called It Horse Paste” — How to Monetize the Ivermectin Echo Economy

“They called it ‘horse paste.’ But in 2020, this $3 drug might’ve saved a million lives.”

Welcome to the era of wellness censorship, where everyday people are now building 6-figure info empires just by asking uncomfortable questions — and monetizing the answers.

You’re not selling medicine.
You’re building a belief-powered affiliate machine.

⚙️ The Playbook at a Glance:

Goal: Monetize the ivermectin discourse without ever selling ivermectin.

Tactic: Build educational content hubs + rank on SEO + convert with affiliate products.

Money Sources:

Amazon affiliate links (NAC, Quercetin, Zinc)
ClickBank immune stack offers
Gumroad eBooks (DIY “Suppressed Protocols”)
Email list drip offers (PLR or paid substack)

🪜 Step-by-Step:

Step 1: Use Ivermectin As The Trojan Horse

Lead with curiosity:

“Why did the FDA fight so hard against a $3 pill?”
“The suppressed COVID protocol still used in Asia”
“Horse paste or miracle? What the data actually says”

You’re not making health claims — you’re documenting a story.

Leverage tweet screenshots and controversy headlines to build instant emotional resonance.

Step 2: Build the Parasite Funnel

Host your content on:

Medium (“What Really Happened With Ivermectin?”)
Substack (Free + Paid archive of “Banned Wellness Protocols”)
YouTube Shorts or faceless vids with text-to-speech
Google Sites with SEO-rich keyword pages (“Ivermectin vs Quercetin”)
Pinterest infographics on natural antivirals

Every asset should link to:

An Amazon stack (e.g., Quercetin + Zinc combo)
A free download: “5 Natural Antivirals You’ve Never Heard Of”

Step 3: Capture the Traffic Surge

SEO Targets:

“Ivermectin alternative 2025”
“natural COVID protocol that works”
“Quercetin ivermectin protocol explained”
“where to buy ivermectin legally in USA”

X/Twitter content:

“The media laughed. The pharma execs panicked. But doctors in 15 countries used this ‘horse paste’ with results. Here’s what they don’t want you to know 👇”

Include threads, link to blog, push to Substack or email capture.

Step 4: Monetize the Movement

Once they’re in your funnel:

Upsell ClickBank products under “advanced natural immunity”
Recommend Amazon immune stacks (you’ll earn 3–10% commissions)
Launch a Gumroad eBook: “Banned Protocols They Used in Asia”
Drop email sequences leading to weekly “wellness leaks” and affiliate drops

Bonus: Review PubMed papers inside your content to build trust + authority.

🧠 Why This Works

You’re not pretending to be a doctor.
You’re positioning as a truth-hunting curator.

And in a world where distrust is the default — curators earn more than experts.

🧲 Bonus Hooks to Test

“They banned this $3 cure… but guess what still works in 2025?”
“It’s not about ivermectin. It’s about what else they never told you.”
“Quercetin is ivermectin without the controversy. Here’s the stack.”